Shared Sales Reps
Our Field Sales Team operates as an extension of your brand — making 8-10 daily account calls — to independent and chain accounts, maintaining buyer relationships, and sending detailed recaps to keep you informed. You’ll also get full access to our Encompass tracking tools for transparent, real-time intel at retail.
With our proven 1-of-4 supplier model — where each rep supports no more than four non competing brands — you’ll never fight for attention or shelf space. This model also helps you maintain crucial distributor share-of-mind in a crowded portfolio.
65 ACTIVE REPS
(AND STILL GROWING)
Atlanta, GA
Austin, TX
Boston, MA
Charleston, SC
Charlotte, NC
Chicago, IL
Cleveland, OH
Dallas, TX
Houston, TX
Jacksonville, FL
Las Vegas, NV
Los Angeles, CA
Miami, FL
Milwaukee, WI
Minneapolis, MN
Nashville, TN
Philadelphia, PA
Phoenix, AZ
San Diego, CA
Seattle, WA
St. Louis, MO
Tampa, FL
New Jersey
Sacramento, CA
Knoxville, TN
Louisville, KY
Denver, CO
New York, NY
Raleigh, NC
Detroit, MI
A CMC Shared Sales Rep is an experienced field operator who opens doors, grows accounts, and builds long-term distributor relationships on your behalf. Deployed regionally and working as an extension of your team, our reps combine beverage sales expertise with boots-on-the-ground execution — and connect directly with CMC’s broader ecosystem to move faster, share insights, and close more business.
- Recruiting
Representative recruitment & interviewing
Industry-specific hiring expertise
Matching the right rep to the right market
- Onboarding
New hire onboarding
Payroll & benefits administration
Tools & equipment (iPads, CRM, annual subscriptions)
Continuous brand training and sales development
- Execution
Daily market presence
Opening new on and off-premise accounts
Minimum of 40 weekly sales calls
Distributor collaboration
Tradeshow & event support (4 per year)
- Results
Weekly recaps
In-market work-withs
Monthly check-in calls with reps & regionals
Quarterly business reviews
Real-time market insights
RBM addressing sales representative Q&As to maintain focus and execution
Ready to Win together?
Let’s grab a drink.
